Lis Sowerbutts

Online Marketing - Websites - eBooks


I'm a WordPress geek that considers a website a  means to an end - rather than just a thing of beauty. I combine my background in SEO and digital marketing with my technical knowledge of WordPress to make websites that actually earn their keep. 

This website has seen it all - so if you dig too deep you'll find some inconsistencies, poor spelling and bad language! It is what it is. 

Recent Posts

Authorcentral page set up correctly

Why Authors Should Be Using Amazon’s Author Central

Let’s face it – selling books is hard, but there are some basics that are easy to do, and yet, many authors seem to miss them. So I’m starting with one of the important one – Amazon’s Author Central. There is absolutely no reason at all why every indie author shouldn’t have their author pages […]

Read More

Why Authors Should Use An Email Marketing Service

There are exactly two things a self-published authors control on the Internet: your newsletter and your self-hosted blog. Any author who is serious about their business should have both – but today I want to talk newsletter because it’s the least understood. By the way if you want to see a newsletter in action, and […]

Read More

Self Publishing and Online Business Is Not Magic – But You May Be Missing Something

I think I have finally figured it out, I have finally understood not just myself, but all those other sad, lost, souls who find this blog by asking questions of Google like is Brett Mcfall a scammer, or is Empower Network a scam or is self publishing a scam. (With apologies to Meatloaf, two out […]

Read More

My Other Businesses

DIY Publishing Ltd

A partnership with designer Kris Locket - we turn manuscripts into print and eBooks.

Check us out!

Dear John NZ

In partnership with Kris we design, host and maintain WordPress websites

Dear John NZ

Travel Books

I've been travelling for 30+ years. I write non-fiction travel books which emphasize the practical and alternative.

Non-Boring Travel Guides

Subscribe to my occasional newsletter

Or follow me on social media