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Keyword Academy – Postrunner Tutorial – Adding A Site

I talked about using the Postrunner Guest Posting system in my earlier Postrunner tutorial This time I want to talk about the other side of the coin – adding a WordPress blog into the system and becoming a recipient of others articles.

Why Would You Add a Blog to Postrunner

Have you ever stopped to wonder why sites such as EzineArticles will publish your article for free? Because they love you and really want to help you to promote your latest little acai berry weight loss site? Nope they do it because they make from it – a lot of money. Same as HubPages – they at least share some of the revenue – EzineArticles doesn’t. And neither do the Postrunner directories.

So from an owner’s point of view I am getting a ton of free content which is often focused around an easy (green) keyword – the keyword is often in the title.  How hard would it be to get that article to rank for that keyword? Get search traffic and then I get people who will click on my ads.

How much have I made with my Postrunner sites to date (I have three in the system at the time of writing – one general, two niche). Nothing, nada, ziltch. None of them are monetized, yet. Will they ever be monetized – I have no idea to be honest. One particularly has some nice Adsense CPC payouts potential so its a candidate.  Another one has potential with Amazon affiliate stuff.If someone is making money from an Article Directory or blog would love to hear your experience in the comments!

In the meanwhile I can use the sites for my own back links of course – well hidden within hundreds and hundreds of other links to sites I don’t own.

How many articles have I published on my site?

General site PR0 20 articles since the 26 March

Niche site PR2  – Finance 21 articles since 21 March

Niche site PR1  Home & Garden 18 articles since  7 April

How Do You Add a WordPress Blog to the System

You add the Postrunner Plugin (available in the member’s area) to your blog, follow the instructions upload it and activate it.  When you set the settings makes sure if your site fits in an category other than “General” – that you put it in the specialised category. There are obviously far more blogs in “General” than anything else – so being different helps.

The site name will default to your site’s title but you will probably want to change it something more useful. The site name is the “elevator pitch” for your site – you have to peruade the article writer to chose your site and not another one!. I

f you site is very specialised e.g.. you have a health site but you only want articles on teeth whitening – say so otherwise you will be declining a lot of weight loss articles. The system will automatically pick up what PR that your site has – but if your article is otherwise useful ie. old, fast indexing or if you are doing active link building for the site – SAY SO! (Its called marketing BTW you are competing with over 700 active sites in the system).

Crossing the Finish Line - Mt Panorma, Bathurst, NSW, Australia

How to Make Me Choose Your Postrunner Site to Post To

  1. Have a site which is regularly crawled by Google and which most recent posts are indexed. If you have not yet persuaded Google to setup camp on your site – active link building from other sources should get new posts indexed between Google bot visits. – I use site:postrunnerdirectory and then click the “show options and “latest ” to see recently indexed pages.
  2. Have a theme which gets my post on the front page and keeps it there for a while. Don’t have a static page on the front and expect me to be happy with just a title in the “Recent Articles” list – this just makes it harder to get my article indexed.
  3. A theme which posts only very small snippets or excerpts on the front page – without my link – I want my link on your front  page so I can get Google following and noticing that link.
  4. A site which you only approve once a week but then you approve the 30 or so articles waiting so my article immediately falls off the front page – again I know I am going to have to do manual link building to get my article indexed *sigh*
  5. Bonus points if you take the trouble to do any of the following:
  • add photos to photogenic posts (I use the photodropper plugin – it takes about 2sec to find and add a photo);
  • add links between related posts (you can do this automatically using the “similar posts” plugins)
  • have a editors pick or top posts lists that I might get my post into.