Hey no one can accuse me of always having keyword-optimized titles OK! Oops sorry missed June, left you hanging about the next big thing – me bad.
First the hubpages.com train wreck – if you are thinking about joining hubpages to make money – don’t. If you are thinking about using them for backlinks – maybe. Basically the problem with hubpages is not Panda – if they’d had competent management they could have come through that, in fact the hubs I’ve promoted are pretty much back to where they were pre-Panda. The issue is the unpredictableness of what will happen to the company. They’ve lost their Amazon affiliate status, being a California based company, and they are now experimenting with moving hubs to sub-domains. Titanic and the deck chairs spring to mind, too much stuff not in my control so I can’t recommend them anymore.
But there may be a good side to the loss of hundreds of dollars of hubpages income – while I was resurrecting my vacation packing hub I actually looked at where the traffic was coming from. It was from a slightly different keyword.
At around the same time I bought a Kindle – I like the Kindle, a lot – its not just at a nice price point if you want to give me the commission – but the books are so bloody cheap its unbelievable! In fact I now have about 100 books downloaded inside a month, at least half were free, quite a few others were 99c.
You see its really easy to buy a book on a Kindle – you can browse right from the device, or you can download a preview, and then after reading that the preview says: would you like to buy it now and you click YES. No “are you sure?” no “fill in 25 forms and sign up for a newsletter” – just “YES” and a pre-approved credit card.
Its amazing – and even at full-price the books are a fraction of what I pay for
- real softback-paper-dead-tree books, and
- infoproducts – the all-singing dancing pdf of 119 pages of 24 pitch font with 25 additional videos plus bonuses worth at least $997.77 all for $27 – today only – last 5 left.
As I got excited about my new toy – the news broke that Amazon’s ebook sales were higher than their hardbacks. Hmm what does this sound like? Remember how once you could only buy music from record shops, now you download the track you want from iTunes – does anyone else see an industry dying?
In fact it could already be on life-support in Australia with Angus&Robertson and Borders both looking for a buyer, and the major chain bookstore in NZ – Whitcoulls – will only survive by selling cards and wrapping paper, which is pretty much all they sell now. The trashy novels you can buy in The Warehouse (our local version of Walmart), the odd specialist, high-quality bookseller may survive. The chains not so much.
Which has got precisely what to do with the business of making money online? Well think about it. Do you know how much a writer makes from a published book, well apparently its an appalling low 10%, in fact sometimes your Amazon affiliate commission may be higher than what the actual author gets!
What does an author get for an ebook on Amazon? If the price is between $2.99 and $9.99 and some other conditions are met – 70%, otherwise 35%. Plus your affiliate commission. This has not escaped the attention of smart published authors like Tracey Edwards.
Who can publish on Amazon? Anyone.
Did you just hear ka-ching?
Do I need to point out that Google does NOT control the best-selling lists on Amazon…
To be continued …