Content Creation

Once you have found some buying keywords you now have to create some content to build your  passive income business?.

Content creation – seems to be a stumbling block for many people. Personally, I found understand buying keywords to be much more difficult and I can write stuff for ever and a day! But even though I make money as a freelance writer for hire I can’t keep up with writing all my content for my sites.

So I have a couple of short cuts which I use and I have found it useful to categorise my content into best/average/poor – I work it like this

My Best Content

I write it myself, pretty much to the same level as the stuff I am paid for to write for other people, sometimes with a bit less proof reading 🙂

I write at this level for my “flagship” blogs which have my name on and which I use to get my name out there.  If you see something on the web written by “lissie” or “Lis Sowerbutts” I probably wrote it – I don’t use ghost writers for sites with my name on it.

One of the few “tricks” which I have found really works for me is using this course to write and research quickly and turn 1 article into 8! – Its not software – its just a different way of writing and yes you really do get unique content out of it!

My Average Content

1. I purchase content from writers who are cheaper than me. I  have used various sources but currently am very happy with the content I get from The Content Authority – they turn around articles in a couple of days usually for me.
2. I do quick rewrites from ideas I get from books. The local library is your friend and generally free. I find that its often just a chapter heading that will spark an idea for me – I’m not copying the material just using it as a source.
3. Although many claim otherwise I know plenty of people who do well with duplicate content – e.g. PLR material that they have rigths to but is published elsewhere. The downside is that you will probably need more links (see below) but its a real option if you r writing is not so good.

My Less Good Content

I outsource some of my content – there is only so many articles I can write in a day on a topic that I have no interest in – so yes I have an outsourcer in the Philippines who works for me on a salary. I have also used places like odesk to find casual help – but I prefer to have someone working for me on a regular basis – and I believe I get better quality because of it – most people want a stable job not some on and off-again outsourcing gig!

Another option is a site called Microworkers – this is a fairly new site which has a lot of very cheap workers. You post a job and get responses which you approve /disapprove. The rates are very cheap (e.g. $1.50 for a 400 word article) but you need to check that its not copied and the quality will be very, very variable.

Carry on reading about how to get backinks