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Third Tribe Review – Inside Rowse’s Third Tribe Is it a Scam?

Which Tribe do you belong to? Apparently – according to Darren Rowse, Brian Clark, Chris Brogan, Sonia Simone – you really should be in the Third Tribe. Up until now there has only been two tribes: the sleazy, scum-bag Internet Marketers who promises the earth, or usually $14,449  plus a Lamborghini, while you sleep, and then there are the nice social media folks – they hang around singing kumbaya making lots of friends and making no money.

I couldn’t stand  a kumbaya video – so here’s a video of my aspirational Lamborghini – from my favourite car reviewer –

Apparently there was no middle ground – which was bit of a surprise to me as I have been doing it for a couple of years and so have a whole bunch of other people I know online – but no apparently there has been a vacuum… and Darren Rowse has decided to fill it.  There is apparently a third way  – oops I mean a third tribe (apologies to Eastern Religions there) – Internet Marketing Strategies That Work (Without Being Obnoxious) – as they like to subtitle themselves.

What Exactly is Darren Rowse’s Third Tribe – and How Will It Make Me Money?
Well first off its a membership site -built around the concept of “teaching sells“. I might have been a little sarcastic on that one – but I still stand by it. Now I didn’t put the nearly $2000 into joining Teaching Sells- but the Third Tribe was an affordable $27/month  (but if you join now you’ll pay $47/month)- but its going up soon so hurry – so I “invested” $27 – note that is what its going to cost you – you cancel the sub immediately via Paypal – but you will sink the $27 to check this out – but its OK I can handle the expense – business tax deductions are beautiful things!

What did I get for my $27 (Its now $47 – to pay for the affiliate program no doubt) –  I was promised:

  1. An Education” – well personally I got a lot of education when I first started working underground in Australia as a fairly naive 21-year-old – but I digress. Darren’s Third Tribe Marketing offers me  the chance to attend a webinar or listen to an audio class each month. In the first month the sales copy promises me three “education seminars”.  One is an interview by Johnny Truant who went from making pennies on Adsense to “5-figures a month”  – titled “The Quick Start to Making Money Online”. Then later on in the month – haven’t seen this yet – there is promised a three-hour-long (yeah – bring the popcorn) self-congratulatory talk-fest on how Darren, Brian, Sonia, Chris et al build a “Strong Business Around a Blog” . The third event is mysteriously titled “Interaction” – about building a community of learning – probably something about not writing critical stuff on your blog cause you may upset IMPORTANT PEOPLE – oops…
  2. Live Q & A” – at least twice a month – where you can ask questions about your business with at least two of the founders of Third Tribe. Hmm – cool – perhaps I can ask some questions when it comes up…Well maybe it will work better than  getting any of these guys to actually respond to comments on their own blogs …
  3. Interactive Forum” – really as opposed to the static, non-interactive type?

So how exactly is the Third Tribe exactly going to make me money?  Well…

Johnny Truant spent 9 months doing what everyone says you’re supposed to do to make money online, and made a whopping $111. Then he changed his strategy to a Third Tribe model, and quickly started having 5-figure months. Johnny gives all the real-life details in this hour-long seminar hosted by Sonia Simone, along with concrete steps you can take immediately. You get instant access to it when you join.

Now how “Johnny” made his Adsense payout was the highlight of this post recently – his business model was “write funny blog posts and generally just hanging out online,” – and he managed to make over $100 in Adsaense, in less than a year,  – in fact I am absolutely astounded he made that much! The mind boggles as to what Adsense ads were showing up on funny wity posts, but I’m pretty darn sure they were far from relevant. So the take away from that is that  Adsense sucks – its not a “real business model” – well I’d agree – Adsense certainly isn’t a good monetization method for a humour blog!

Obviously hanging out online your friends is a real business model – maybe. But its OK Johnny is going to reveal his big secret: how to quickly make money online. I can’t tell you exactly what that is – as it part of the $27 $47 Third Tribe membership program – but from his published post on copyblogger:

  • One that you can stand behind publicly. Hmmm right – I have  a few issues with this – after all this is from a guy calling himself “Johnny B Truant” – now I not one to assume that anyone is making up a name on the Internet- people have weird names  I should know! So checked the whois on his website – that’s not his name. Its his brand – I know the maketing geeks will rush over and tell me that’s OK – I know according to the marketing game it is, in the context of a blog,  written in the first person – its not honest IMHO.
  • One that’s based on helping others in exchange for pay. Oh you mean running an Internet-based consultancy – OK that will work – especially if you have skills that other people want to pay for and can be delivered online (anyone want a dance lesson?). Regrettably this is the same problem as Teaching Sells – most begineers don’t have those skills – that’s why they are prepared to join a membership stie and give you money in the hope they can learn the secret!
  • One that benefits from being a real, authentic person. Well I personally am unreal inauthentic person – except when I am being real on this blog. Is Amazon a real authentic person ? I buy from them all the time – same with New Zealand’s very own eBay. I don’t know or care who runs these companies they have blue widgets in stock and I need blue widgets at 2am – I buy from the website.
  • One that matches your best abilities to the needs of others. Yeah you seriously shouldn’t take marketing lessons from me – I am telling you that now!  My point is as above though – you need to play to your strengths sure – or hire talent to fill the gap. Or just be at the top of the search engines when someone asks the question – “where do I buy blue widgets at 2am?”

So how exactly is this going to give a beginner a “quick start to making money online”? Well to be honest I’m completely unclear. I understand how it will  make Darren, Brian et al money. I understand how Johnny makes money – he gets to plug his blog setup service amongst other things – but how its going to  make a newbie money online – someone who is new to business, new to being online and basically desperate to make money in months not years – I have no idea – and paying my $27 $47 didn’t clear things up.

After the first “educational event” with Johnny I was left pondering what my online skills were. That’s OK for me I have been playing around on the online sewer of fake Internet Marketers for a couple of years now – I do have some skills – but the  program isn’t designed for me – its designed for beginners …

Who Do I recommend the Third Tribe Memberhip Site For?

Frankly no  one at the moment – well not unless you just feel you need to give Brian Clark or Darren Rowse a donation. Its early days the site has just launched – maybe it will improve. But at first glance its a lot of waffle dressed up with a slick site design and convincing sales copy. Actually on second  thoughts I  do recommend it to anyone wondering how you go about selling a little for a quite a lot of nice recurring income – watch what they do don’t listen to what they say though.

In fact I’m pissed off for many of the good meaning folks who will join – and who will really get a warm cuddly feeling being part of a supportive online community. There is one part of the sales copy I agree with – paid communities do have a lot less trolls in them and can be very helpful in learning this business. Is this worth $27 $47 /month – well its cheaper than cable I guess – as a form of entertainment, but  in terms of teaching you to make money online, its not just a waste of money its a waste of something even more critical – time.

Darren, Brian, Chris and hangers on – I think you guys make a nice living online – I just think its complete crap that you do so setting up schemes like this to milk your followers and send them off down dead ends. Now a  lot of the people in the community will be quite happy but I really think you need to be upfront that this is a community for people who want to talk about making money online – not for those who actually want or need to be making soon.

You need accurate road maps in Internet Marketing - and the Northern Territory, Australia
You need accurate road maps in Internet Marketing - and the Northern Territory, Australia

So Smart Arse Lissie  How Do You Make Money Online Quickly?

If you are reading this because you were hoping that the The Third Tribe was going to make you money quickly – I’m sorry in my opinion – worth exactly what you paid for it- -t won’t. The following will definitely make you money though:

  • sell stuff on eBay and cragislist – no not as a flipping affiliate. Sell the stuff in  you yard that you never use, sell the toys the kids grew out of, sell the clothes you grew out of;
  • sign up for some of the writing sites which pay – this is a lot easier if you live in the US – start with places such as Demand Studios, Suite101 – the pay is low and the work is boring but they will pay you  regularly. If you want the details on how to launch a freelancing career in around 6 months check out Monika’ Freelance Superstar e-book.
  • sign up on  freelance brokerage sites such as odesk and elance – there are lots of jobs, the pay is low – but again you are likely to get paid in a short time frame.

Oh that’s not what you had in mind-  you want to start a blog and hang with the cool chics? Well then the Third Tribe by Darren Rowse is perfect for you – you probably won’t make you much money but you will feel part of the tribe, the community – that counts – doesn’t it?  The reality is that is room at the top of the “famous A-lister” blog set for very few – if you areading this and haven’t got a popular blog – you are probably too late! In contrast all the suggestions I just gave you are sustainable low-cost business models which you can start on the kitchen table today without any connections, online or otherwise.

How to Really Learn Internet Marketing Strategies That Work

Well you learn from some real experts who have actually done it. Josh over at Unconventional Marketing has good information and Leo Dimilo is well worth reading everything and subscribing to his newsletter on Internet Marketing.  These guys don’t have super pretty blogs – but they do have solid advice based on experience – and can give you information which you can apply.  der:

I’d also suggest you join up with HubPages (free) and  write around 100 hubs –  for each hub pick a phrase which you think people might search for – something you might have searched for in Google perhaps – ask you friends – just try it. Odds are at least some of those hubs will get search traffic and those will make you money from Adsense, eBay or Amazon;

Finally if you are determined to spend some money join The Keyword Academy (honking great ad below) – its a membership stie too. But you can join for only $1 – on going $33/month – I haven’t space  here to say why its so much better than this Third  Tribe review (subsribe to the RSS feed to be automateically notifed)  –  some of you will assume its because I get a commission if you sign up. You’d be wrong – but I will  leave that for another post.  Suffice to say – its entirely predictable and relatively easy to get your blog to rank for something people are  searching for – people who are searching are potential customers – if you connect to customers (not friends – customers) then you can make money.

UPDATE: Thrid Tribe Marketing Affiliate Program

There is a now an affiliate program for Third Tribe Marketing – and it now pays affiliates 33% – or $15.50 a month per a sign up – thought I would mention it if you were wondering about all the new Third Tribe Marketing Reviews you are seeing!


The Third Tribe doesn’t have an affiliate program – yet (watch for that when the price goes up) – but even if it didn’t you wouldn’t find the link for it. If you are determined to join do someone a favour and Google “Third tribe affiliate” and sign up using their link and you will make someone a little cash – and cost yourself nothing extra.

I am however a member of The KeyWord Academy – if you sign up with the any of the links on this blog I will make 33% of the commission. If you are not happy you can cancel within the first month and pay Mark and Court only that $1. In fact drop me a line via the contact form at the top of the page  using the same email address and I will happily refund your $1  so there is no risk with joining. What’s the worst that could happen – you might learn something useful …