Categories
Paid Tools Product Reviews Tools

All I Want for Christmas Are Long Tail Keywords – Keyword Researcher Review

Yeah Christmas or whatever you choose to celebrate or not in this happy/stressful/profitable time of the year!  I think its fair to say that 2011 has been a bit of an up and down year in terms of Internet Marketing, maybe I’m just bloody lucky, but really all the bad stuff that’s happened to me has been thanks to the TOS changes with HubPages plus nervous clients. 

Google has been, interesting, but the most interesting thing, and totally bloody irritating part, are their continuing moves to restrict access to their goldmine of data known as the Google keywords tool.

For a long time using the tool direct doesn’t give you real long tail keywords – you only get to about 3 or 4 words: a real long term is longer than that. Its very, very focussed, its not in Google’s best interest to reveal those because a) PPC advertisers would save a fortune only bidding on very specific terms and b) evil affiliate marketers would make way too much money. 

Google’s changes to their API TOS has meant than some previously good tools have gone away – and I am sure I’m not the only one who has found I miss my long-tail search tools 🙁  

But nature abhorrs a vacuum – well Internet Marketers do anyways – so when a tool is lost, and the whinging is loud-  something else pops up to fill its place! 

However because its Christmas – here are three two (third one coming in a day or so – the developer is just sorting out his landing page, and this is getting too long anyways) rather cool ways to work around Grumpy Google: 

Tony’s Keyword Researcher Review 

Easily get all the long-tails that Google provides through “auto-suggest” – really quick way to build out a site or an article.

This cool little tool is based on Google suggest – you know the annoying pop-up that you get when you start typing a query into Google. Its not the only tool that does this – (scrapebox.com is the common one) – but I like this tool a lot more: very, very easy to use, just watch the videos at Keyword Researcher and get on with it! I’ve been doing this for a while and Tony has some different wrinkles I’d not thought of… 

Google doesn’t say how many searchers need to be looking for a phrase before it pops up into auto-suggest, but we can all assume its probably more than a few. 

Now this tool won’t give you the competition figures, but it will give you a pretty long list of suggestions – and you can continue your investigations from there.  

Nice Features: 

  • easy and intuitive to use – doesn’t try to be overly fancy;
  • free download and trial (does everything the paid version does but only on the first 1/2 of the alphabet) 
  • one-time cost and cheap! 

Watch Out For: 

  • the tool is installed on your PC and its scrapping Google results – you’ll get banned (plus anyone else using the same IP) – its not big deal – the tool will point this out to you – wait 15 minutes – try again. 
  • this won’t give you competition or difficulty for your keyword phrase – doesn’t pretend to.  To get these you will need to put the terms through another tool: Google Adwords, Keyword Strategy, or Neale’s No Results Report (review coming this week) – would all work! 

Good For: 

Want some variation on your core keyword – for sub-headings? Want to build out a site? Looking for a few easy pages to rank on Wizzley?  

That evil, self-serving affiliate link again: Keyword Researcher – even if you don’t buy – check out the vids they are worth listening to! 

Tool number two for today (hell a girl’s gotta get her commissions up you know!) is 

Amazon Gold Mine Review 

Provides new lists each week of Amazon products based on their price/popularity/discount/top ratings and lots of reviews. In other words – the products you want to the affiliate for! Also provides a “bargain basement bin” for very cheap products – which I don’t use – but might even save you the fee if you are in the US! 

Lets be upfront – I’m not the world’s most successful Amazon affiliate, I’ve only recently started focussing on it, but I’ve sold enough random products over the years to be constantly amazed at what does actually sell on there (thank you whoever you are who decided to buy $300 worth of textbook and maths teaching guides, and the guy who bought not one, but two $500+ woodworking tools!) And no I am in neither of those niches! That’s the power of amazon-  get the customer to click through on your 99c e-book and suddenly they will remember they need to do thousands of dollars of Xmas shopping – all on your commission! 

Nice Features:

  • the last six week’s reports are available in the membership area – you don’t have to rush to download them. In fact maybe its all the reports since you became a member? Anyways I’m pretty sure on subscription you get the last 3! 
  • sorted by department – so its easy to find your niche. 

Watch Out For

  • to be up front – you can do this yourself – at least the basic query – by using some clever stuff in Google – for me – I can’t be arsed  the easy format and the tagging of which products are “NEW” on the list each week – is worth it for me! 
  • its a monthly subscription – not a huge amount of money – but yeah its money- a pain. Take a note of the sub date and remember to cancel in Paypal if you are not using it – or you have enough results for now. 
  • there’s an up-sell of some AMAZING affiliate system on the front page – I know nothing about it and don’t recommend it – all I know about Amazon I’ve learned from Dave from ZenDuck

Good For 

The criteria for product selection means that its easy for anyone to write a review – so I’m using the list to develop ideas for Wizzley for a new niche. Basically I can try a product related niche out – see if it ranks easily in Wizzley and build out a site later if it works out (and use Wizzley for the backlinks). 

Yeah and here’s that evil self-serving link again: Amazing Gold Mine – or take the criteria they use and develop your own queries! 

THE BIT AT THE BOTTOM YOU SHOULD READ!

I’ve found a cool wrinkle on the hubpages fiasco – but I don’t want to shoot my foot here – I will be saying something to subscribers later this week – so sign up OK – that’s the honking bit form just below here – that one -the big one you can’t miss! 

Categories
Making Money Online

Making Money Online – Your Mind is Your Biggest Enemy

I cocked up a client’s site today -well not their site -the new website is just fine and they are happy, but I stuffed up their email. I hadn’t realized that I needed to add a MX entry to redirect the mail sub-domain to ensure that mail still went through their current provider. It took me a few hours to figure this out between several calls to find out who the email provider was and then get the right tech details from them, and a live chat session with Hostgator to make sure I didn’t fuck it up further.

I was working under pressure, people’s email was heading out into the interstitial void instead of their inboxes. I didn’t know WHAT an MX record was at the start, I just knew I must have caused the problem. I chased the people I needed to find the right technical info, I learned a lot about how email works on the Internet, I implemented the solution.

I focused and worked and sorted it out.

I looked up after 3 hours, decided the dog needed a walk and I needed a coffee.

Then I wondered – why? Why can I focus that well on a technical problem, and yet I struggle so much with focusing to write the bloody books I need to write, develop the sites I need to develop. Get to the income goals I need to reach?

As I walked I thought about why I was good at technical support.

Its just a little bit broken, Christchurch earthquake damage

I learned how to do technical IT support before I even knew what the job involved. I arrived in London in 1986, with no money, the right to work, and desire to work in London and not the North Sea (thereby precluding working in my actual profession – geology).

So I became a typist, a legal typist to be exact, it paid better. I could touch type, I re-did my resume and I started working for a small agency based in the City specializing in secretaries for legal firms.

This was before Windows was invented (yup Word was not the first word processor. Google: DisplayWrite, WordStar, Word Perfect). I ended up being their troubleshooter – there were bazillions of WP packages and quite a number of operating systems (CP/M anyone?). No standard operating system, no plug and play printers. The “network” was large floppy disks, usually poorly labeled. There was no email, or google to find the answer. They’d usually lost the manuals. If the secretary was away and the partner needed a contract printed out for a client – they needed me. It was fun, I had no fear, and nothing to lose, I was well paid and I learned a ton in a short space of time. I don’t remember ever failing either.

A few years later, back in New Zealand, I set up a unix network from scratch. By myself, with a mixture of toll-calls to the supplier in another town, and the manuals. It was mission critical, and it worked well. I had no unix qualifications, no experience, in fact I didn’t know what a systems administration WAS, but someone had to do it – that turned out to be me. I worked stupid hours for months, I was well paid, I learned a ton. I don’t ever remember thinking I would fail, or what if we didn’t get it working right, or what would happen if something went wrong.

These days you’re not allowed administration access to similar servers unless you have a several qualifications, and lots of years experience. From what I’ve seen in more recent work places, they fuck it up more often than I did. But at least there’s always a paper trail and someone to blame. Must truly dreadful doing IT support these days for most corporates.

Which gets me back to – WTF does Lis’s ancient history have anything to do with making money online? It explains something – well to me anyways. It explains why, when faced with a white screen where a website should be, I fix it. When the emails get lost, I find them. I don’t panic, I don’t worry about whether or not it can be fixed, I just find out what I have to do, and I fix it.

So I have this other problem. My income has declined significantly this year. There are three main reasons:

  • hubpages stuffed up
  • the US$ collapsed (I’m paid in US$ but I don’t spend US$ at the supermarket)
  • I fired my long-term client who had got way too picky about their backlinks

The first two were out of my control, the third was simple ROI investment decision.

The net result was that last month, for the first time in a VERY long time, I spent more money than I earned.

So what did I do – did I deal with it by say, figuring out what the problem was, finding out the solution, and then working hard? You know just like when I had to do technical stuff which scares the crap out of lots of people?

Nope – I panicked. I couldn’t focus, I flitted from Facebook to Twitter to G+. I wasted over a month.

And the really, really stupid thing is – I don’t actually have to problem solve. I know how to fix my income problem, I need to build more websites, build more backlinks, write more books, sell more books, and ensure people go Christmas shopping while using my Amazon Christmas link!.

I just have to do the fucking work. How dumb – one wasted month. Time to start writing.

I’m no good at this pop-psyc stuff – but if you aren’t succeeding have you looked at the guy in the mirror lately – he may be the problem…

Categories
HubPages Lis Recommmends Making Money Online Passive Income

Hubpages 3 Years On

On the 19th of September 2007 I published my first hub – it was short, it was self-promotional – the url was wrong  for SEO. Over 3 years it has gained a total of 1143 page views – almost all of which are from search engines. It may have made me some money – I doubt it – but I don’t know, I didn’t track that hub 🙂 The hub was about midlife travel. That month my total online income was  $1.98

One of my most recent hubs was about the chances of a Wellington earthquake . It was indexed within a few hours – I expect it will have PR on the next update – I’ve built no links to it.  In August my online income from passive sources was $1600.

When I started on Hubpages – I had two  sites – I had made next to nothing (like less than $10 nothing) – I was newly a full-time “Internet Marketer” and I was going to making a good income my Xmas… This was long,  long before Keyword Academy, I don’t think I would have survived long enough to get to The Keyword Academy – if it hadn’t been for HubPages

What HubPages Has Done for Me

  • It taught me what a buying keyword was .
  • It was the first place that anyone ever read anything that I wrote – I sat up all night watching 100’s arrive to read a hub someone had stumbled for me, then I learnt that stumble traffic doesn’t click.
  • It made me realise that I really did want to make money online – that I wasn’t interested in writing for the sake of it (well that’s my justification for spending so many hours on the forums arguing about it).
  • HubPages prompted me to start this blog – I started wanted to write in a format which didn’t quite work with HubPages.
  • HubPages made me realise that a lot of other revenue sharing sites have what to me are “obvious” flaws – some of those sites are struggling or are gone now.
  • It taught me that you really can make passive income – I have hubs published in November 2009 which still make me money each and every day – all I do with them and go back and delete broken links from time to time.
  • It taught me that you can make even better money from referrals – yup ever hub link on this page is a referral – those 10%’s do add up…
  • Hubpages made my dream of making a living online a reality.

Top 5 Reasons Why Hubpages Works

  • Authority – because the site has built a self-policing community spammers are flagged and shut down quickly. New users find it takes a time for their hubs to be indexed and ranked – there is a reason for that – what is published and indexed are generally pretty good quality. This has meant that pretty consistently Google has trusted HubPages – I’d say even more so in the last 6 months.
  • Internal linking. Some sites seem to get it right – and you can tell because it means that good content, or content from trusted authors, should be indexed fast and get PR easily. Both happen on HubPages and has for ever as far as I am concerned.
  • Strong “hints” from management as to what to write about. You could do a lot worse as a new writer by entering the “contests” and challenges that they often run. The topics are not chosen randomly – some of my successful hubs were topics suggested by HubPages themselves.
  • Diverse content – because of the diversity in the writers at Hubpages there is a huge range of content (check out the latest hubs feed) – some of its completely non-commercial in the traditional sense – you don’t see that on many other revenue sharing sites.  I suspect that it gives them “trust points” with Google because the ONLY purpose of the site is not to make money – any writer can produce content with no ads on it – if they chose. You can’t do that on Ezinearticles for example.
  • Self Policing community. In recent months there has been the addition of many factors which allows writers  to rank other hubbers and hubs with “accolades” not just a general vote up/down (which has been there since the start). I suspect that those accolades add to a hub’s hubscore. Higher hubscores means that the hub gets more internal links both automatically (best hubs in categories for example) and both by showing high on the list for “suggested links” tools where other hubs may link to the hub with a contextural link.

If you are interested in more details on how I use HubPages to make passive income then check out my HubPages my make money with HubPages series

Top 6 Reasons Why I Recommend HubPages

  • Its easier to rank a hub than a page on your website – its faster, it stays ranked and you will get useful statistics that will tell you what works and what doesn’t (particularly actual CPC and CTR).  This advantage well over-rate the revenue split IMHO.
  • If you study what is being suggested as far as topics are concerned you won’t go far wrong with SEO.
  • It’s free – there is no cost whatsoever to try out your idea.  If it works you can always launch your own site – and you already have the back links available…
  • It works stunningly well for recent event blogging and for events that haven’t happened yet (hint earthquakes…). The authority of the site means that the hubs get indexed instantly – the search traffic will then tell you what the search terms are…
  • My  public persona’s profile page is a PR3 and routinely gets new sites indexed for me – do you know how hard it is to get a site with a consistent PR3 which you can put any link on that you want…
  • I am confident that the site has a long future ahead of it – the people behind it are well-connected in Silicon Valley and I’ve seen the staff expand from 3 to 20 and to continually improve the site for both writers and advertisers.

So do you write for hubpages? If not why not …

Categories
Making Money Online Online Business Passive Income

How To Create Your On-Line Business For Beginners

Many people dream of making passive income online  or starting their own online small business, probably home based, how to make money online they ask?

Follow your dream to an online business
Follow your dream to an online business

Let’s face it there are an awful lot of us who dream of firing the boss and working in their PJ’s.  Few succeed though the figures often quoted is that between 95% and 99% of people who start a blog or website fail to make any money doing it.

I guess that’s why some people are looking for the “business in the box solution”. The follow this plan and all will be well. After all most of us who are trying to make money on-line are doing it after spending years as good little employees. You know do what the boss tells you what to do, when to do it by, and then praises you for getting it done correctly – or not.

Business isn’t like that. On-line busines is different from real world business – but not as much as many people believe.

Why Do Small Businesses Fail?

Apart from cash flow issues, most small businesses fail because they can’t get enough customers. There is no demand for their service or product. Think of the local lady who makes beautiful handicrafts, but no one buys. Think of the coffee shop that makes great coffee – but is 1/2 empty because its tucked away in an uninviting backstreet. Or the geek who can fix your computer just like that – but doesn’t know how to explain to potential customers what he can do.

Now consider the on-line business version of these businesses:

♦the blogger who blogs about their passion for Ancient Roman Gladiators  sports – they have a beautiful blog, with lots of great information and pretty pictures: but no one wants to buy anything there because they cam looking for information which they got in spades on the site;

♦the site which provides great baby gear at the right price – but no one can find the site because the site is called “Kute Kiddies Kool”, all the links to the site are by its name – and people who search search for “cheap baby clothes online” or “cheap organic cotton baby clothes”

♦the site which is developed by a design specialist – its full of cute visual effects and great graphics – but the search engine doesn’t know that the site is offering  computer setup support in the Bay Area because Google can’t read flash or images.

Luckily on-line its very easy to work out whether you will have customer for your site or not – we call them searchers.

Simple Steps to Make Your On-line Business Work

  1. Decide whether or not you are in business. If you just want to make a few dollars from a blog – then you are not in business, you have a hobby.
  2. Work out which business model works for you: provide services (writing, technical, whatever) to others,  develop sites which bring you in passive income, or use your on-line business to support, funnel visitors to your real-world business.
  3. Focus your website on keywords which a) get traffic and b) are buying keywords – terms people search for when they are looking to buy something not just for information.
  4. Check that there is not too much competition for your search terms: either use free tools or something like Market Samurai
  5. Decide on your method of monetization: either funnelling traffic to your real world business or getting paid by eBay or Amazon affiliates, other affiliates, promoting an e-book, promoting your own services or Adsense.
  6. Build a website which focuses on your chosen keywords: whether you use WordPress, handcode html, use MyStarterBlog or Dreamweaver – doesn’t matter – just do it -its the easiest part of the process. Make sure you on-page SEO focuses on your keywords i.e. get the keyword in your title, sub-headings and content.
  7. Get your site ranked in the search engines: get it ranked for your keywords by getting backlinks which anchor that term. Get backlinks from article marketing and supporting sites like today, hubpages and squidoo. Submit articles to ezine articles.
  8. Rinse and repeat.

So I have a question for you guys: what bit is so hard and scary that you can’t get started? Which bit makes people search for the simple, one process fits all, turn key system. This is being in business people; its scary, there is no one-size fits all that will work for everyone – otherwise no business would be able to hire an employee.

If you are looking for a supportive membership site which will help you succeed check out my review of Keyword Academy Video Crash Course

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Categories
Online Business Paid Tools Passive Income Tools

Understanding Buying Keywords with Market Samurai

Sorry I am doing a lot of talking about software – and mostly they don’t even have affiliate programs – aren’t I a bad Internet marketer! At the end of the day though you need to the right tools to earn passive income online.

Choices - there are just too many in IM!
Choices - there are just too many in IM!

I don’t know about you but my biggest technical challenge with Internet marketing, aside from the whole “I’m a marketer” mind shift was figuring it out what a profitable keyword is. I’d say its still my major issue!

Its confusing – I start with a good idea – I create 1000’s of associated keywords with Keyword Elite and then try to figure out whether I can take on the competition in SEO Elite. Although these tools are incredibly powerful they also have a couple of disadvantages:

  1. They are slow – and quiet often my IP gets banned from Yahoo or Google for a while – so I have to stop and start again the next day;
  2. There is no obvious workflow – step-by-step procedure if you like. The software’s videos are useless and the best I’ve seen on how to actually use it are Vic’s videos on Bloggerunleashed

Market Samurai has been around since last August (?) and is still in Beta – not all the modules are available yet – but what is I am liking a lot! What do I like about Market Samurai?

A built in WorkFlow for Identifying Profitable Keywords

The way I am using Market Samurai at the moment is:

  1. Keyword analysis: you seed a phrase and it generate options
  2. Filter out the obviously unsuitable phrases and the ones that get not traffic and export the rest to a spreadsheet
  3. Analysis each remaining phrase to see what the competition is.
  4. Categorise my spreadsheet with the high priority (low competition, high profitability) and the medium (medium competition, higher profitability)

Pretty much I am using the approach described in the videos below by Market Samurai’s creators.  I’ve linked the introduction video plus the three detailed follow ups. They are quite long and detailed but I found them clear. You may want to take notes to get your head around it.  They also mention the free tools you can use to do a similar, but far more labour-intensive analysis, so its useful to see these even if you can’t afford the software.

The First Golden Rule: Target Keywords With Traffic

The Second Golden Rule: Target Profitable Keywords

The Third Golden Rule: Target Keywords With Low Competition

I am finding this a really useful approach – and in fact I’m going back through my existing sites and realising that I had made two key mistakes:

  1. Chosen keywords with no traffic
  2. Chosen keywords with no buying traffic.

Like DUH! For example I OWN the search term “internet marketing HubPages”  – I dominate the e-book scammers, for which I am very happy! However I now know they weren’t making any money – because #1 position gets about 1 searcher a day!

Pricing and Free Use Period

You can try it risk free – by downloading the fully functional software (the module that’s aren’t available aren’t available in the paid version either) you have 40 days to decide whether to pay for it.  N.B. the site says 12 day trial – but have a 40 day count down –   so beware that you may only have 12 days to make a decision – can someone leave a comment if that happens to them.

The price is $147 which will no doubt go up in the future – to a subscription model I suspect. If you like it make sure you buy it at the current price before the rest of the modules were released 🙂 Regretably there is no affiliate program yet!

I’d love to hear your comments pro/con this software or anything else that makes it easy to find that elusive buying keyword!

You might want to check out my Free On-Page SEO Series too – starting with What Are My Keywords?

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Categories
Online Business

2009 Passive Income Goals: 1 Month Update

OK sorry to bore my 2.5 readers – but you do want to know the details of my problems with motivation didn’t you LOL Well really these posts are for me – for some reason writing my words on the great WWW makes me feel like I’m accountable to – well me really!

OK So I going to take my 2009 goals – and report on it every month – something like 99.9% (I made the figure up – you get that on the Internet) – people give up on their goals by now so I’m going to be one of the 1% who didn’t!

Goal Build More Sites

Sites built : one

Sites promoted: none

Excuses – pathetic!

Sites Ranking #1 For MY Keywords

Ranking #1 for keyword: 4

Ranking #2 and #3  for keywords: 14

OK this is the ultimate objective – and my statistics are a bit off because until a few months ago I didn’t know what where my keywords 🙂 These aren’t all sites either: some are hubpages and other third party sites. The reality is that it will take 6 months to get new sites to this point, and some will never make it, and some will rank #1 for keywords I didn’t know I was aiming for.  Some will make me money even though they are stuck at position 9 or 10.

Freelance Writing

Haven’t replaced my part-time real world job but its slowly building and I am getting different gigs from different places too.

Why do I keep getting distracted? Why am I consistently not focused on my main job – to set up passive income sites? Well I think again Monika over at Making Money Freelancing has got it right – I’m procrastinating because I fear failure – I am paralyzed because I may get it wrong!

Well its stopping and its stopping today!

For February I will be:

  • focusing on getting 4 new sites up and backinks built

That’s it – one goal – make it my focus.  I’m stopping  playing in the paddling pool and I’m diving into the deep end! Hope I don’t break my neck LOL

What's the worst that can happen...
What's the worst that can happen...

Photo Credit

Categories
Article Marketing Blogging Search Engines

Getting Paid to Blog

I have been having fun over at a newish website which is offering free WordPress blogs – a bit like the free wordpress.com site really.

But not. WordPress.com you aren’t allowed to make money so you can’t link to evil, wicked money making sites, which means that when you do blogs often get shutdown. But of course some of us crazed money making types are always looking for new place to develop my own backlinks.

So when I heard that a new site was offering not only free blogs but also offering a $1/post I got interested – the rather long review is my blogging for $1/day hub but the short version is:

  • get approved (live in the right country the usual suspects plus Australia/NZ/Western Europe/India),
  • write a post 100 words minimum, original content, not illiterate,
  • get paid.
  • Get second blog, repeat, get paid a total of $2/day. I

It won’t last for ever, eventually you will have to get some traffic to continue being paid but its a nice little business model – from my point of view anyway!

Now $2 is hardly a massive income: but the cool thing is this: the links are do-follow and you can of course anchor them. So far I have not had any posts rejected and have placed up to 3 “self-serving” links in them!

Slight caveat once the post is approved for payment its locked and you can neither edit it or delete it, you loose the rights to your content. If however you post an image they don’t take the rights: only on the words.

As a freelance writer I can trade 100 words for a free backlink and $1 – hell I can even trade 250 words because those tend to get indexed in the big G!

Another thing that is rather cool is that your blog is a subdomain and there are some nice name still available: one of my blogs is Australia Today (check the url).

In the interests of fair play: they do pay for referrals so if you sign up via the flashing thingy on the right or via one of my today blogs (click on the “get paid to blog” on the right) I get paid – well actually I won’t unless you actually put some effort in and do 10 posts – its not hard – that’s a total of 1000 words for goodness sake – I can do that before breakfast! And you have 3 months to do it in. And then I get paid and you get paid – and you get a blog and backlinks and you can do with it what you want. It really isn’t a bad deal.

Of course if you don’t want me to get the commission that’s cool too – I’ll get over it eventually – probably ….. 🙂

Categories
HubPages Online Business Rants

Making Money On-line for Beginners

Sometimes I struggle as to where I should publish. I guess I am not a pure internet marketer because sometimes I just have to write about a topic! This weekend its been around the subject of making money on-line. Yes I know its idiotic to try and rank for that term. Yes I know I run the risk of just repeating the same old. I still had to try. So I did and you know I think it came out all right. There is nothing original per se. I am following the big three as usual as detailed in my original Internet Marketing and Hubpages article.

In the end I ended up publishing not one but two hubs, over 3600 words for goodness sake! On a revenue site that I only get 60% of the Adsense, Amazon, eBay, Kontera impressions – why did I do that. Well two simple reasons really:

  • I’m starting to see more and more new people arriving at HubPages, publishing a couple of hubs and then going to the forums and asking what’s wrong I only made 5c in Adsense! I can see this trend continuing. HubPages seems to be winning the race with Squidoo and is attracting more and more people who not only want to write they want to make money online . I know the feeling its what attracted me too. But with the worsening economic crises in the US (and hubpages are predominantly American) I expect more and more people will be looking for ways to make money in a recession I would like them to find the right sources of advice before they get scammed or give up. Although I may not be able to rank for the terms in google search I certainly can in hubpages: I can get my hubs to the first page of “hot hubs” or for a specific search really quite easily by writing good content.

    Fans
    Originally uploaded by John Charlton
  • Again a couple of times recently I have seen people do “so long and thanks for the fish” posts as they depart hubpages for bigger things. Sometimes full-time paid work work so fair enough. But also sometimes because they need to concentrate on developing their own websites you know. I’ve thought about it myself but there is one thing that keeps me publishing useful stuff on HubPages: my fans! Why abandon that list? Sure its not the most focussed list on the internet but on the other I am sometimes surprised at the quality of the people who leave me comments finding my hubs useful, often soon after the hub was published: meaning that they were notified by the email.

Yeah I know celebrity is fickle! No its not that, honest 🙂 . When you become someone’s fan at hubpages you get an email every time that person publishes a new hub (you can turn it off but that’s the default). So every time I publish on hubpages 599 people (as at the time of writing) get told – is that a list or what? Now some of them are beginners: but some are not. I got a number of sign-ups to Article Marketing Automation from my hubpage review.

So if you are not already a member of hubpages get signed up and become my 600th fan: if that spot is taken its OK I will be accepting 601, 602 etc as well! Of course if you do sign up via my any of the links in this post I will get 10% of your earnings: but from the hubpages.com share. To be honest it amounts to bugger all but that’s because most people sign up and either publish nothing or just one hub! Drop me a comment here if you do sign-up and I will become your fan too!

Categories
Marketing Online Business Rants

Marketing: My Struggle

Marketing and I have come a long way in the last year – its possibly one of the most important insights have got to this making money online game!


Picadilly Circus
Originally uploaded by msmail

My first degree is in science and analysis is one of my strengths. Twenty years after my first degree and I did a graduate business diploma and was horrified by some of the courses. Marketing was the worst: they had “laws” about how to sell. I remember a big argument I had with a rather shrill marketing lecturer when I challenged her contention that you sell the dream not the product. She claimed it was a law: I pointed out, correctly I believe to this day, that it was an unproven hypothesis or even just a statement, it wasn’t a law. The fact that the apple will drop from the tree is a law, that the sun will rise tomorrow at a certain time is a law: that I will buy a certain brand of toothpaste because it will help me make friends – is, to be blunt, and I was, an un-tested theory. I lost the argument though: she had the microphone and no one else in the class could understand the difference between a law and a marketing hypothesis!

That pretty much sealed my view on the marketing industry. Self-serving, lacking in rigour and a waste of space. I continued to ignore marketing and scorn it. I understand the appeal of consumer products to kids and even to those who lack the basics of life: my first car will always live in my heart – because it was my first taste of freedom! Now cars are just a form of transport: I buy the one that best fits my needs and the price I can afford to pay cash for. I am a car salesman’s nightmare 🙂

So then I decide to become an online marketer – logical right? Its taken me about a year to figure out that is what I am you see. I thought I was going to develop a website and people were going to be so impressed with my wonderful content and I would make money. How was I going to make money – well I was a little hazy on that point: but the wonderful content is still there on my over-30’s independent travel site

You see I couldn’t be a marketer, that’s as a bad as being real estate sales agent isn’t it? And remember I don’t understand marketing or think its worthwhile. Real estate I know a bit about: a lot really, more than most of the agents I have dealt with as a customer. I still use agents to help me buy property though. Why? Because the top 2% of agents that I trust are very,very good at property and know the market inside out. Sometimes they have told me to run not walk from a deal, and I have. Now they are not the agents who win the top agents awards – which are really top commission earners awards. But they are long-term agents who make a comfortable living doing it. They know their product so I turn into their repeat customer.

That’s the sort of marketer I’m going to be online. I am going to be a good and ethical one. I won’t make a $20,000/month doing it – but that was never my aim. Half that amount would see me comfortable for life. And yes you have to sell something to make a living online! That’s how you get paid ! Duh! It just took a while for me to figure it out!

Categories
Blogging Freelance Writing HubPages Online Business

Tips from the First Year On Line


Happy Anniversary!
Originally uploaded by bruno1378

Since my last post on Freelance Writing we have had a quick trip back to New Zealand for the New Zealand Dancesport Championships. This is my anniversary post. Sept 2007 was when we arrived in Perth, Western Australia and decided to stay awhile. We decided that I would try to make an online income to replace my IT salary (US$1000/week round figures) – I gave myself until December to do it – LOL

I know I wrote how my online business was going up until May – yes ignore the date time travel is alive and well on blogs.

March I found a new approach to making money on-line. Wish I could remember how I found it but I found Vic’s Make Money online site around then. He’s responsible for the name of this site because the initial idea was to buy 100 info domains.

Well I set up some sites and waited for Google to index them, and waited, and in fact I’m still waiting. Almost simultaneously info BANS sites fell out of favour with Google. I was a little pissed to say the least – in fact I cried in frustration quite literally. Everything seems to have worked for people last month or last week – but as soon as I touched it poof – gone. I was in no doubt that Vic was explaining how he made money to me – but the search engine’s rules appeared to change every time I tried what was being recommended!

I was pretty very close to giving up then – I was also participating in Vic’s trends blogging contest: where you blog about current news – which did at least make me realize that the trick to getting traffic was to write about something that people were actively searching on – duh! Vic said in one of video posts something that stuck with – “proof of life” – (according to the movie of the same name this is the first thing that hostage negotiators ask for) . So I did my own little experiment. I had already bought a info domain which was the same keyword phrase of my best performing hub page. I knew how many people searched for the phrase – because my hubpage was normally ranked #1 or #2 in Google, I knew it wouldn’t make me a fortune but I just wanted to know I could get my own site on the first page. I put a niche blog on the domain using Court’s Keyword Sniping.

Well it worked. For the last couple of months my site is regularly on page 1 or 2 of the Google results for a number of its keywords. For weeks it alternated from being not indexed to being in the top 10 pages. It seems to have settled down now. It the CPC is rubbish – it will never make me more that $1/day – and its made me nothing to date because I haven’t yet dared put Adsense on it –I want it to be more consistently on page #1 before I do that. I’ve done it I have proven to myself I can get a site indexed and ranked even on an info domain.

I was concentrated on my freelance writing when the other day I got an email saying that eBay had paid me – $10. I went an checked my eBay earnings for the first time in a couple of months and oddly some of those un-indexed BANS sites were getting clicks and a couple had made me a little bit of money. I did further investigation: Google still hated me but Yahoo loves me! And it wasn’t even that sites which I had developed properly – think of the potential if I actually put some more pages on the sites 🙂

So now after a year I can happily report that my actual website online income is about the same as it has been for month. BUT – and its a big but, I definitely feel I am at the end of the beginning at the start of the real beginning … To Be Continued the fun has just started!

Categories
Free Tools Freelance Writing Tools

Q10: A Retro Text Editor

OK I guess this is kinda going to show my age. I learnt to type on a typewriter: not


Newsletter
Originally uploaded by emsef

even an electric one. I had a PC before there was windows. The first word processor I used was WordPerfect 4.2. What you got with WordPerfect: you got a black screen and a blinking cursor: hit crtl-C to copy ctrl-V to paste and F7 to spell check. Remember?

Well recently I have had a few problems focussing on writing: I typically have a Firefox browser with 6 or 8 or 10 tabs open, several other programs, 5 or 6 documents open, and a directory or 2!

Surfing the internet, while I was supposed to be writing, I found something rather cool: a simple text editor which eliminates distractions – sound familiar? Remember in the old days when you could only run one program at the time: well just like that!

Well Q10 (cryptic – think scrabble) is a back to the future text editor. It is a “full-screen” editor: that’s right no tool bar, no windows bar nothing: just you and a black screen. I am absolutely amazed that it actually does make a huge difference: I do focus better with out see all the other buttons available. The help is on F1, you can still alt-tab to other windows if you need to check another file or web page but it so much less distracting than actually being able to see the tool bar!

It gets better, there is typewriter sound effects too, which I thought I would immediately turn off: but I didn’t because its kinda nice…

There are a couple of versions available: I chose the one with a spell check, but even then the whole download is tiny, you can add the files to a thumb drive and take it with you, in fact you could even fit it on a floppy disk if you could find the matching drive! You can also set the file encoding, a target number of words (handy if you are writing an article), change the font and colour settings, and it supports quick text allowing you to replace given character combinations with whatever you specify. Q10 also creates files in plain text which is really handy if you are uploading to a site which need text or html such as ezinearticles.com or even for uploading simple files to sites such as Hubpages

Oh and how much is this little marvel cost: zero, ziltch, nada: how cool is that! Download Q10 here